Alpine IQ Management

Enhance customer engagement. Streamline operational efficiency. Boost sales & retention. Let's start your first campaign today.

Targeted Email & SMS Marketing

What is Alpine IQ?

Alpine IQ is more than an email marketing tool. It’s a multifaceted platform that allows dispensaries and brands to engage with customers through email, SMS, and even app-based push notifications. Our team has the knowledge and expertise to build campaigns that, on average, drive over a 6x engagement-based ROI for our dispensary clients.

What is Alpine IQ? - Alpine IQ Logo Photo #2

Build a Community

Think of every email you send as a bridge to your website. Sending an email is a simple and immediate way to create a conversation, learn more about your customers and their needs, and show the value of your brand to potential customers.

Focus on running your business

1 simple email/SMS campaign can generate <strong>thousands of dollars</strong> while allowing you to engage your community and foster customer retention.

Creating the templates, scheduling the emails, coming up with ideas for what to even send. It can be a lot. That’s why we’re here to do it all for you.

Email Marketing Guide

Email marketing is effective because it’s personal, targeted, and affordable. You want to work with a team that gets it. Not just email, but cannabis too.

 

This is a key factor in creating messaging that resonates with your audience.

Learn more: Not Everyone is Your Customer

Get Started

The first step to your journey involves implementing a loyalty or newsletter signup form to start capturing emails & phone numbers. You’ll want to focus on growing your audience and engage new visitors. It’s equally as important to create automated email flows for specific types of shoppers in order to maximize your sales.

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Lastly, you want to create meaningful campaigns that connect you with your customers in a thoughtful and strategic manner. This is where our SEO Content Creation pairs beautifully with email. We create meaningful blog and landing page content through our SEO services and distribute it effectively through our email services.

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Cannabis is undoubtedly a more modern business, but tried-and-true marketing practices like email marketing remain consistently effective. The average ROI for email marketing is $38 per dollar spent, which is unmatched by most other forms of marketing. A few good stats that go to show just how valuable a cannabis email marketing strategy can be:

  • 3.9 billion people use email around the planet and 91 percent use their email every day.
  • Over 70% of people prefer marketing promotions to arrive via email.
  • Email marketing is 40 times more effective at acquiring new customers than Facebook and Twitter combined.

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  • Go for short and simple – Emails less than 200 words are most effective in terms of action or click-through.
  • Keep emails mobile optimized – 60% of emails are opened via mobile.
  • Provoke an action –A call to action should be built around the purpose or intention of the email and should be the defining conclusion.

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Looking to Boost Dispensary ROI?

Have you tried these emails?

Welcome Emails & Texts

  • Welcome messages lay the groundwork for future communication.
  • Introduce your dispensary, brand, and products.
  • Demonstrate why a recipient should be interested in your dispensary.

Dispensary Updates, Education, and More

  • Allow you to develop your persona by informing readers about your brand and who you are.
  • Keep relevant; consistent communication with your list as a gentle reminder: “Hey, don’t forget about us.”
  • Provide customers with new information about the latest strains, news, & announcements.

Price Cuts and Bundles

  • Drive immediate sales by messaging customers about deals/bundles/rewards.
  • Boost your open rate.
  • Builds stronger connections to your email list.

Talk To An Expert

Ready to start engaging your audience & driving more revenue through email?

Let’s talk.

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